Our Data
How We Do It
MerchantWords has been collecting and analyzing Amazon search data since 2012. Here's how our data pipeline works.
Data Collection
We continuously crawl Amazon's search infrastructure across 11 international marketplaces. Our systems capture search suggestions, autocomplete data, product rankings, and category information in real time.
Search Volume Estimation
Amazon doesn't publish exact search volumes. Our proprietary algorithms estimate monthly search frequency by analyzing multiple signals: search suggestion order, ranking patterns, product sales data, and historical trends. These estimates are refined over time as we collect more data.
Continuous Updates
Amazon's search algorithms evolve constantly. Our monitoring systems detect changes and adjust our collection and estimation methods accordingly. This means our data stays relevant even as Amazon updates their platform.