Our Keyword Data

MerchantWords maintains one of the largest Amazon keyword databases in the world. Here's what makes our data unique.

Coverage

We track over 2 billion keywords across 11 Amazon marketplaces: US, UK, Canada, Germany, France, Italy, Spain, India, Japan, Australia, and Mexico. Our database grows daily as we discover new search terms.

History

We've been collecting Amazon search data since 2012, giving us one of the longest historical datasets in the industry. This history powers our seasonality and trend analysis.

Freshness

Our crawlers run continuously, updating keyword data and search volumes on a regular cycle. Trending terms are detected and added to our database quickly.

Accuracy

While only Amazon knows exact search volumes, our estimation algorithms have been refined over years of data collection and analysis. Our numbers are widely trusted for relative comparison, trend analysis, and keyword discovery.